Q Design & Communication Since 1981

Making the world a better place through design and communication

About

Q is a strategic design studio that has worked with hundreds of clients for over 30 years. We create brand strategies, visual identity systems, and marketing materials that deliver compelling user experiences in all media. Our approach is holistic, multidisciplinary, and team-based. Our work is backed by thorough research, deep analysis, strategic thinking, and creative inspiration. We help our clients succeed and thrive and, in turn, in our own small way, help make the world a better place. Read latest Q News here.

Work

We work with local and international clients of all sizes in North America, Europe, and Asia with special expertise in education, health, technology, the arts, the environment, and the non-profit sector.

Services

We harness the power of graphic design, language, and technology to help organizations, companies, and brands communicate, inspire, and motivate. And we do this ethically and honestly. No hype or bullshit.

  • Naming
    Q creates distinctive and compelling names. We believe that a name is more than a word. An effective name begins a conversation. It is the cornerstone for successful communication and the first step in creating an enduring brand.
  • Brand Strategy
    Q helps companies and brands tell their stories. We succinctly and clearly answer the who, what, and why. Through workshops, one-on-one interviews, and related methodologies, we help organizations distill their key messages. We uncover and reveal their unique personalities and define what makes them different from their competitors.
  • Identity Design
    Brand strategy, marks, logotypes, name development — each aspect of creating a new brand or refreshing an existing identity requires the right mix of analysis and intuition. After 30+ years of identity design, we know what works. We watch trends, we understand design history. Our creative solutions are innovative, appropriate, and valuable.
  • Web Design & Development
    Information architecture, web design, web development, content management systems, social media, HTML email, online advertising: Q embraces the latest and most sensible digital solutions. Our combination of powerful technology and imaginative design creates successful, surprising experiences.
  • Responsive Web Design
    As digital devices and screen resolutions continue to evolve at a rapid pace, our goal is to create web solutions that deliver customized experiences on all devices, from desktops and laptops to tablets and smartphones. Using HTML 5, CSS, and jQuery development, we ensure that our clients' content is visible and accessible, and easy to manage and maintain.
  • Motion/Animation
    Through the artful combination of content, imagery, graphic design, and advanced technologies, we produce stories that move. From product videos to interactive illustrations, we create client messages that are easily uploaded and shared.
  • Content Strategy
    We provide content strategy as well as content development across media. Our copywriting style is clear, concise, and effective. We avoid vernacular and hyperbole. And deliver compelling headlines, taglines, and messages for our clients.
  • Advertising
    We are not a traditional advertising agency. And we are not compensated by commissions on advertising placements. But we do create engaging print and web advertising that effectively supports our clients' brand objectives.
  • Print Collateral
    Brochures, annual reports, advertisements, catalogs, direct mail, posters, stationery: powerful combinations of words, imagery, format, typography, paper, and color help our clients' stand apart.
  • Merchandise
    We don't do “swag”. We help select the best brand-promotion options. We pay attention to the right cut of t-shirt, the best style of mug, and make sure the final product reflects well on your company or organization.
  • Tradeshow/Signage
    Tradeshow booth graphics, banners, posters, tabletop displays, interior and exterior signage, vehicle graphics, and wayfinding. We extend your brand into large-scale experiences.

Crew

  • Michael J. Bondra

    Michael J. Bondra

    Senior Web Developer

    Michael J. Bondra

    Senior Web Developer

    With Q since 2012 as a web development contractor, Mike joined our staff full-time in spring of 2013. Formerly with University of Michigan's MPublishing, he is a lifelong Michigan resident who is passionate about full-stack web development and homebrewing. He has a BA in Social Anthropology and an MSI in Human-Computer Interaction, both from the University of Michigan. When he's not brewing or developing, Mike spends his time exploring Ann Arbor with his longtime girlfriend, Vanessa, and their dog, Stella.

  • Jeff Callender

    Jeff Callender

    Managing Director

    Jeff Callender

    Managing Director

    Joined Q in 1985 after growing up on the east coast of Lake Michigan, earning a BFA in graphic design at Western Michigan University, and working in Chicago with influential designer Morton Goldsholl. Jeff has taught graphic design at the University of Michigan and lectured at the Stephen M. Ross School of Business and the SIGGRAPH Conference on Computer Graphics and Interactive Techniques. Jeff resides in Toronto, Ontario where he represents Q in Canada and the Northeast.

  • Katie Chang

    Katie Chang

    Designer

    Katie Chang

    Designer

    After growing up in Chicago, finding inspiration in visual communication during her study of architecture at the University of Michigan (BA), and working at Q part-time for 11 adventurous months, Katie joined the full-time staff in 2013. When she's not working with clients and solving design problems, she loves a good conversation with friends over lattes and pastries, and working with her local church's outreach to university students.

  • Christine Golus

    Christine Golus

    Managing Director

    Christine Golus

    Managing Director

    100% Polish! With Q since 1983 Christine received her BFA from the University of Michigan School of Art & Design. Avocations: modern dance, motherhood, and all things nature. She has created brand identities, web sites, and print collateral pieces as well as managed communication projects for such clients as The Kresge Foundation, Yale University, Simon Fraser University, Flint Group, Chrysler Financial, Clark Hill Attorneys, Hollander's, University of Michigan Ross School of Business, the Annual SIGGRAPH conference, and others. She has taught graphic design at both Eastern Michigan University and Washtenaw Community College and lectured at the University of Michigan School of Art.

  • Patricia Greve

    Patricia Greve

    Office Manager

    Patricia Greve

    Office Manager

    Returned to Michigan, her native land, after receiving a BA in English literature from Reed College in Portland, Oregon. She still occasionally pines for the verdant northwest. Spelling bee champion. Adorer of thunderstorms, bridges, and cats. Connoisseur of chocolate chip cookies. Shameless Argentine tango addict.

  • Robin Johnson

    Robin Johnson

    Financial Director

    Robin Johnson

    Financial Director

    The accomplished oboist (Atlanta Ballet, Atlanta Opera, Phoenix Chamber Ensemble, Windsor Symphony) who keeps us organized. Grew up in Puyallup, Washington then studied music at Washington State and Michigan. With Q since 1989.

  • Insa Keilbach

    Insa Keilbach

    Intern

    Insa Keilbach

    Intern

    After a semester abroad at the University of Michigan (fall 2012), Q's superstar intern from Stuttgart went home to complete her bachelor's degree in media and design, then returned to Ann Arbor (November 2013) for a year of letter-pressing, printmaking, working with clients and colleagues on graphic design projects, walking (and disciplining) dogs, writing letters, and exploring America.

  • Paul Koch

    Paul Koch

    Creative Strategist

    Paul Koch

    Creative Strategist

    Veteran of more than 20 years in the wonderful world of advertising. Draws inspiration from the fact that there's always something new in this business. Worked at multiple agencies in Toledo, Ohio and Louisville, Kentucky. Journalism major with studies in marketing, graphic design and psychology. Original plan in life was to write for Rolling Stone magazine, until the ads became more intriguing. Enjoys discovering new music, microbrews, and economic phenomena. Resides in Ann Arbor with wife and two sons.

  • Amy Mayer

    Amy Mayer

    Web Developer

    Amy Mayer

    Web Developer

    Pennsylvanian via Portland, where she studied web design and interactive media and became a professional web developer before joining Q in late 2013. Loves working with clients to simplify and clarify positive user interactions, design intuitive interfaces, and develop responsive code for multi-device display. Avid runner, reader, and coffee drinker who practices drawing as an after-hours avocation.

  • Peter Morville

    Peter Morville

    Strategic Advisor

    Peter Morville

    Strategic Advisor

    British soccer player and digital librarian who grew up to become a founding father of information architecture. Author of Ambient Findability, Search Patterns, Intertwingled (2014), and the "polar bear book." Collaborating with Q since 1995.

  • Tom Rieke

    Tom Rieke

    Founder

    Tom Rieke

    Founder

    Hawkeye expatriate who studied writing in Iowa City then practiced the profession in radio, PR, the Peace Corps (Barbados), and academia before co-founding Q in 1981.

  • Todd Szymanski

    Todd Szymanski

    Creative Director

    Todd Szymanski

    Creative Director

    BFA in graphic design. Joined Q in 1992. Four years later, emigrated to Los Angeles to open the West Coast office. Huge appreciation for natural beauty keeps him on the hiking trails. Fascination with mechanical beauty keeps him at the local newsstand, salivating over the latest unattainable automotive offerings from Italy and Germany.

Select Clients

Contact

Q LTD is headquartered in Ann Arbor, Michigan USA, with satellite offices in Los Angeles, California and Toronto, Canada. On international projects we collaborate with Q GmbH in Wiesbaden, Germany. If you have a project you'd like to discuss, please send us a note. We'd love to hear from you.

109 CATHERINE STREET
ANN ARBOR, MICHIGAN 48104
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info@qltd.com
+1.734.668.1695 USA
+1.416.779.3124 Canada

ACM SIGGRAPH

For over 20 years, design and production of identities, digital communications, and printed materials for the annual SIGGRAPH conference on computer graphics and interactive techniques. Brand identity and new responsive web site for the professional association ACM SIGGRAPH.

Services Provided:

Identity Design, Responsive Web Design + Development, Content Strategy, Print Collateral, Tradeshow, Merchandise

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American Concrete Institute

Rebranding of the world’s leading resource for concrete standards and education. Developed new brand mark, tagline, and responsive web site. Collaboration with The Understanding Group for website analysis and architecture. Download ACI case study.

Services Provided:

Identity Design, Brand Positioning, Responsive Web Design + Development

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Ann Arbor Area Community Foundation

New brand identity and a year-long 50th anniversary campaign for our local, community development foundation.

Services Provided:

Identity Design, Advertising, Print Collateral, Motion, Signage, Social Media Strategy

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applEcon

New graphic identity, brand strategy, web site, and promotional materials for one of North America's most respected economic and litigation consulting firms. Download applEcon case study.

Services Provided:

Brand Strategy, Identity Design, Web Design + Development, Content Strategy, Print Collateral, Signage

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The Ark

Since 2002, strategy and design for one of the world’s finest music clubs, and its annual Ann Arbor Folk Festival.

Services Provided:

Print Collateral, Advertising, Poster Design, Merchandise, Social Media Strategy

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Hollander’s

Brand identity, design and development of a new e-commerce web site for one of the country’s largest sources of decorative papers and bookbinding supplies.

Services Provided:

Identity Design, E-Commerce Web Design + Development

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The Kresge Foundation

Ongoing working relationship with this $3 billion private, national foundation, creation, design, and production of a new, comprehensive web site, with special emphasis on faceted search, plus print collateral, infographics, presentations, and brand identity guidelines.

Services Provided:

Brand Strategy, Web Design + Development, Print Collateral, Advertising

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North Star Reach

Naming, branding, print materials, and a responsive web site for a non-profit organization (provisional member of the SeriousFun Children’s Network founded by Paul Newman) offering summer camp experiences for children with chronic and life-threatening health challenges.

Services Provided:

Identity Design, Responsive Web Design + Development, Print Collateral

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NuStep

Branding, graphic identity, and a full range of brochures, tradeshow materials, video, and advertising to support consumer and business-to-business marketing efforts and new product launches through a long-term working partnership.

Services Provided:

Brand Strategy, Identity Design, Advertising, Print Collateral, Motion, Tradeshow, Signage

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One Pause Poetry

Design and development of a web site for a Michigan non-profit that focuses on the audible experience of poetry. The site offers an ever-expanding, media-rich library of poets and poetry, and a regional map of upcoming poetry events.

Services Provided:

Web Design + Development

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TAO Wellness

Collaboration with Q Wiesbaden. Brand positioning, identity development, responsive site design, tradeshow graphics, video and presentation materials for launch at CES 2014.

Services Provided:

Identity Design, Brand Positioning, Responsive Web Design, Motion, Tradeshow

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Wayne State University Press

Design and development of new e-commerce site for Michigan’s “distinctive urban publisher” included all aspects of the project: information architecture, site design, and Drupal implementation.

Services Provided:

E-commerce Web Design + Development

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