Q LTD was selected by NuStep, Inc. of Ann Arbor, MI, to develop a new, integrated brand platform that includes a redesign of the company logo, web site, tradeshow materials, and other key brand elements. The new branding was launched November 2, 2005.

"This new brand image reflects both NuStep's mission to help people transform their lives by improving health and wellness, as well as NuStep's core values of vitality, advancement and connection," said Steve Sarns, vice president of sales and marketing at NuStep.

"Q integrated NuStep's business goals and personality in this new brand identity," said Scott Hauman, director of planning at Q Ltd. "This strategy will increase NuStep's ability to effectively market its products in a growing international market."

The new NuStep web site can be viewed at www.nustep.com.