A Gem of a Jewelry Studio
Posted by: Jocelyn Edin
The afternoon of our Q retreat in downtown Detroit, we were given some time to ourselves to explore and discover. I walked a mere two blocks and came across a small studio gallery which quickly beckoned me in.
Introducing the new and improved Vista: Windows 7
Posted by: Scott Hauman
Microsoft has ran away from the Vista brand name and has given us the safe, nearly generic “Windows 7” label. Check out CNET’s post titled, Microsoft makes Windows 7 name final, for more details and information.
Pepsi Rebrands
Posted by: Scott Hauman
Under the direction of the Arnell Group, Pepsi announced this week that it will be revamping the design and identities of their key brands, in light of the decrease in sales with drops between 2% and 5% in different beverage categories.
Visit to Rivera Court
Posted by: Christine Golus
Our recent Q retreat ended with a visit to the Detroit Institute of Arts. I always stop and see the murals by Diego Rivera in the Rivera Court.
Avenue A | Razorfish Shortens Name to Razorfish
Posted by: Scott Hauman
Don’t you love it when brands come full circle? After a well publicized merger in 2004, Razorfish gets to find their roots again. Check out their voice and identity at razorfish.com.
“As pioneers in the 1990s, Avenue A and Razorfish were each known for helping clients enter the digital age. Both brands represented innovation and speed to market, and they still do so today,” said Razorfish CEO Clark Kokich. “Nevertheless, we are making it easier to do business with us by using a single name—Razorfish.”
Single names rule.
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